I’m redesigning the logo for Ideal Home Remodeling & Construction. The client wants to keep the same image of the home, colors and text of “Ideal Home” but is open to change with the rest. Craig takes pride in the meticulous work he does for his clients, mostly women, and wants that to show through his logo as well. I’ve decided to change the text for “Remodeling & Construction” to a more feminine and modern font to reflect the type of clients he attracts. I also put the logo inside a square design.
Because he expressed an interest in screen printed t-shirts for his company, I also designed his logo on several solid color backgrounds so he has an idea of how they’ll appear when printed on that color of shirt.
